Business Analyst & Data Intelligence Professional
Transforming data into strategic insights | Power BI • SQL • Python • Analytics
BTM Honours Graduate | Data-Driven Problem Solver
I'm a BTM Honours graduate from York University with a passion for leveraging data analytics and business intelligence to drive strategic decisions. With hands-on experience across diverse industries, I specialize in translating complex business requirements into actionable, data-driven solutions.
Current Role: As a New Business Development Specialist at GroupHEALTH Benefit Solutions, I combine analytical thinking with sales strategy, using CRM analytics and market intelligence to identify and convert high-potential opportunities.
Technical Expertise: I'm proficient in Power BI (DAX, Power Query), advanced Excel, SQL, and Python. I've built interactive dashboards analyzing datasets ranging from $11.6M in banking revenue to 253M vehicle transactions across global regions.
Leadership Experience: As VP of Academics at the Business Technology Association, I led academic initiatives, secured industry partnerships, and developed case competitions that engaged the student body in real-world analytics challenges.
Comprehensive analysis of 253M vehicle transactions across 6 global regions (2010-2024)
Analyzed $11.6M in revenue data across 5 branch locations
Built predictive models analyzing 148,670+ loan records
Analyzed 5,000+ customer service call records for optimization
Developed automated SEO audit bot with comprehensive reporting
Comprehensive web app for tracking and analyzing personal habits
Conduct discovery calls with business decision-makers to assess employee health benefit needs. Track and analyze pipeline metrics including contact rates and conversion data using Pipedrive CRM. Research market trends and competitive intelligence in group health benefits sector.
Secured 5+ monthly meetings with industry professionals through cold outreach. Designed and executed business case competitions focused on data analysis and technology strategy. Organized workshop series on data analytics, SQL, and business intelligence for 100+ students.
Designed Power BI dashboards with DAX calculations to analyze operational performance and business metrics. Built automated reporting solutions using Power Query to consolidate multi-source data. Created interactive visualizations for customer retention analysis, service demand forecasting, and productivity tracking.
Coordinated project scheduling, resource allocation, and budget tracking for service projects. Analyzed customer data and service trends to identify seasonal demand patterns. Maintained project documentation and performance metrics supporting operational reporting.
Analyzed financial data and created operational dashboards to monitor business performance. Developed reporting systems with 100% accuracy. Identified cost-saving opportunities and optimized operational workflows.